Best Appifyfor Shopify merchantsBest Appifyfor Shopify merchants
Best Shopify Color Swatch app for product variants with combined listing, image swatches, color options, variant image automator & customizable product display.
Free plan available, paid plans from $11.90/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| FREE | Free |
| PAY AS YOU GROW | $11.90/month |
100% of ratings are 4 or 5 stars.
Across the 63 most recent reviews, the merchants writing them were mostly in United States, United Kingdom, Canada. 0% had been running the app for a year or more before reviewing it. The developer replied to 57% of them.
At $11.9/mo to start, OP Color Swatch Variant Images is priced around the category — the median entry price across 8 apps in this category is $9.99/mo.
Aggregated from 57 reviews with written feedback — we analyse the sentiment behind the ratings, we don't reprint reviews.
From our daily App Store rank tracking and review history — signals a static listing doesn't show.
Measured against the 13 reviewed apps in Custom products - Other, where it currently sits at #7 of 13 listings.
| OP Color Swatch Variant Images | Custom products - Other median | |
|---|---|---|
| Rating | 5 | 4.9 |
| Reviews | 781 | 606 |
Review volume is around the middle of the category, so read the rating as a real but not decisive signal.
We track Shopify App Store search results daily. OP Color Swatch Variant Images currently sits at #3 for “color swatch”, and is in the top 10 for 12 of the terms we track it on.
| Search term | Position | How contested |
|---|---|---|
| color swatch | #3 | Moderate(59/100) |
| color | #3 | Moderate(41/100) |
| variant images | #3 | Moderate(51/100) |
| swatch | #4 | Moderate(59/100) |
| color rgb | #4 | Approachable(38/100) |
| color swatches | #4 | Moderate(59/100) |
| variant image wizard | #5 | Hard(60/100) |
| swatches | #5 | Moderate(53/100) |
| combined listing | #7 | Approachable(36/100) |
| combined listings | #7 | Approachable(28/100) |
| combined | #8 | Moderate(40/100) |
| variant image automator | #8 | Moderate(45/100) |
Its most contested win is “variant image wizard” at #5, a term we score 60/100 for difficulty — the apps competing for it hold thousands of reviews between them.
Showing its 12 strongest positions of 25 tracked search terms.
The most-reviewed apps in Custom products - Other, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Globo Product Options, Variant | 4.9 | 4,782 | $9.90/mo | compare |
| Easify Custom Product Options | 4.9 | 2,909 | $9.99/mo | compare |
| Zepto Product Personalizer | 4.9 | 1,297 | $9.99/mo | compare |
| PC ‑ Custom Product Options | 4.7 | 1,143 | $8.90/mo | compare |
| Qikify Custom Product Options | 4.9 | 906 | $19.99/mo | compare |
| Variant Option Product Options | 4.7 | 606 | $9.99/mo | compare |
| APO Product Options, Variants | 4.6 | 469 | $14.99/mo | compare |
| EasyFlow Product Options | 4.9 | 417 | $9.99/mo | compare |
Built by OPTIS, on the App Store since June 2025.
OP Color Swatch Variant Images has a free plan, and paid plans start at $11.90 per month. The free tier is normally capped on volume, so check the limit against what your store does today.
OP Color Swatch Variant Images publishes 2 plans: FREE (free), PAY AS YOU GROW at $11.90/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
OP Color Swatch Variant Images holds 5 out of 5 from 781 merchant reviews, with 100% of them at 4 or 5 stars. That is enough volume for the rating to mean something; roughly 14% of apps on the store reach 100 reviews.
OP Color Swatch Variant Images currently ranks #3 for "color swatch" in Shopify App Store search, based on our daily rank tracking.
The most-reviewed alternatives in Custom products - Other are Globo Product Options, Variant, Easify Custom Product Options and Zepto Product Personalizer. The comparison table above shows each one's rating, review count and entry price.
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