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Free plan available, paid plans from $14.99/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Development stores Free | Free |
| Starter | $14.99/month |
| Growth | $29.99/month |
The top plan is 2.0× the entry plan, a normal spread — the tiers are most likely gated on volume rather than on features.
91% of ratings are 4 or 5 stars, and 25 merchants have left a 1-star review.
Across the 60 most recent reviews, the merchants writing them were mostly in United States, United Kingdom, Brazil. 43% had been running the app for a year or more before reviewing it. The developer replied to 72% of them.
At $14.99/mo to start, APO Product Options, Variants is priced above the category — the median entry price across 8 apps in this category is $9.99/mo.
Aggregated from 44 reviews with written feedback — we analyse the sentiment behind the ratings, we don't reprint reviews.
From our daily App Store rank tracking and review history — signals a static listing doesn't show.
Measured against the 13 reviewed apps in Custom products - Other, where it currently sits at #9 of 13 listings.
| APO Product Options, Variants | Custom products - Other median | |
|---|---|---|
| Rating | 4.6 | 4.9 |
| Reviews | 469 | 606 |
Review volume is below the category median, so weigh the rating lightly and read the most recent reviews.
We track Shopify App Store search results daily. APO Product Options, Variants currently sits at #6 for “addons”, and is in the top 10 for 9 of the terms we track it on.
| Search term | Position | How contested |
|---|---|---|
| addons | #6 | Moderate(53/100) |
| variant option product options | #7 | Hard(64/100) |
| variant options | #9 | Hard(72/100) |
| variants options | #9 | Brutal(81/100) |
| variant option | #9 | Hard(72/100) |
| option | #10 | Hard(76/100) |
| product options | #10 | Hard(79/100) |
| options | #10 | Hard(76/100) |
| product option | #10 | Hard(79/100) |
| price calculator | #12 | Easy(12/100) |
| add ons | #13 | Brutal(87/100) |
| live product options | #13 | Hard(72/100) |
Its most contested win is “variants options” at #9, a term we score 81/100 for difficulty — the apps competing for it hold thousands of reviews between them.
Showing its 12 strongest positions of 25 tracked search terms.
The most-reviewed apps in Custom products - Other, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Globo Product Options, Variant | 4.9 | 4,782 | $9.90/mo | compare |
| Easify Custom Product Options | 4.9 | 2,909 | $9.99/mo | compare |
| Zepto Product Personalizer | 4.9 | 1,297 | $9.99/mo | compare |
| PC ‑ Custom Product Options | 4.7 | 1,143 | $8.90/mo | compare |
| Qikify Custom Product Options | 4.9 | 906 | $19.99/mo | compare |
| OP Color Swatch Variant Images | 5 | 781 | $11.90/mo | compare |
| Variant Option Product Options | 4.7 | 606 | $9.99/mo | compare |
| EasyFlow Product Options | 4.9 | 417 | $9.99/mo | compare |
Built by Mageworx, on the App Store since June 2016.
APO Product Options, Variants has a free plan, and paid plans start at $14.99 per month. The free tier is normally capped on volume, so check the limit against what your store does today.
APO Product Options, Variants publishes 3 plans: Development stores Free (free), Starter at $14.99/month, Growth at $29.99/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
APO Product Options, Variants holds 4.6 out of 5 from 469 merchant reviews, with 91% of them at 4 or 5 stars. That is enough volume for the rating to mean something; roughly 14% of apps on the store reach 100 reviews.
APO Product Options, Variants currently ranks #6 for "addons" in Shopify App Store search, based on our daily rank tracking.
The most-reviewed alternatives in Custom products - Other are Globo Product Options, Variant, Easify Custom Product Options and Zepto Product Personalizer. The comparison table above shows each one's rating, review count and entry price.
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