Best Appifyfor Shopify merchantsBest Appifyfor Shopify merchants
You asked for it! So we built it! Now harness the unlimited possibilities of Custom Product Options and bring your product’s features to life with ...
From $8.99/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Classic Plan | $8.99/month |
| Pro Plan | $18.99/month |
The top plan is 2.1× the entry plan, a normal spread — the tiers are most likely gated on volume rather than on features.
95% of ratings are 4 or 5 stars, and 5 merchants have left a 1-star review.
Across the 70 most recent reviews, the merchants writing them were mostly in United States, Canada, United Kingdom. 46% had been running the app for a year or more before reviewing it. The developer replied to 7% of them.
At $8.99/mo to start, W3 Custom Product Options is priced around the category — the median entry price across 8 apps in this category is $9.99/mo.
Aggregated from 70 reviews with written feedback — we analyse the sentiment behind the ratings, we don't reprint reviews.
From our daily App Store rank tracking and review history — signals a static listing doesn't show.
Measured against the 173 reviewed apps in Product variants, where it currently sits at #23 of 363 listings.
| W3 Custom Product Options | Product variants median | |
|---|---|---|
| Rating | 4.8 | 5 |
| Reviews | 168 | 21 |
That is 8× the review volume of the typical app in this category — the rating is carrying a lot more evidence than most.
We track Shopify App Store search results daily. W3 Custom Product Options currently sits at #12 for “custom product options”.
| Search term | Position | How contested |
|---|---|---|
| custom product options | #12 | Hard(66/100) |
The most-reviewed apps in Product variants, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Globo Product Options, Variant | 4.9 | 4,782 | $9.90/mo | compare |
| Easify Custom Product Options | 4.9 | 2,909 | $9.99/mo | compare |
| Color Swatch King: Variants | 5 | 2,813 | $5/mo | compare |
| Infinite Options for Products | 4.7 | 2,427 | $12.99/mo | compare |
| OPTIS Product Options, Variant | 4.9 | 2,264 | $9.99/mo | compare |
| GLO Color Swatch Variant Image | 5 | 1,700 | $9.90/mo | compare |
| Zepto Product Personalizer | 4.9 | 1,297 | $9.99/mo | compare |
| Hulk Product Options | 4.8 | 1,143 | $10/mo | compare |
No. W3 Custom Product Options has no free plan; the cheapest paid plan is $8.99 per month.
W3 Custom Product Options publishes 2 plans: Classic Plan at $8.99/month, Pro Plan at $18.99/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
W3 Custom Product Options holds 4.8 out of 5 from 168 merchant reviews, with 95% of them at 4 or 5 stars. That is enough volume for the rating to mean something; roughly 14% of apps on the store reach 100 reviews.
W3 Custom Product Options currently ranks #12 for "custom product options" in Shopify App Store search, based on our daily rank tracking.
The most-reviewed alternatives in Product variants are Globo Product Options, Variant, Easify Custom Product Options and Color Swatch King: Variants. The comparison table above shows each one's rating, review count and entry price.
Run a free audit of your store to see what you already have installed, which apps overlap, and where you are paying twice.
Run a free store audit