Combine product variations listings like colors & materials for a higher converting customer experience. Make variant listings SEO-friendly with unique URLs.
Free plan available, paid plans from $5/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Free | Free |
| PAY AS YOU GROW | $5/month |
99% of ratings are 4 or 5 stars, and 17 merchants have left a 1-star review.
Across the 60 most recent reviews, the merchants writing them were mostly in Netherlands, United States, Spain. 17% had been running the app for a year or more before reviewing it. The developer replied to 0% of them.
At $5/mo to start, Color Swatch King: Variants is priced below the category — the median entry price across 6 apps in this category is $9/mo.
Aggregated from 46 reviews with written feedback — we analyse the sentiment behind the ratings, we don't reprint reviews.
From our daily App Store rank tracking and review history — signals a static listing doesn't show.
Measured against the 8 reviewed apps in Product display - Other, where it currently sits at #1 of 8 listings.
| Color Swatch King: Variants | Product display - Other median | |
|---|---|---|
| Rating | 5 | 4.95 |
| Reviews | 2,813 | 38 |
That is 74× the review volume of the typical app in this category — the rating is carrying a lot more evidence than most.
We track Shopify App Store search results daily. Color Swatch King: Variants currently sits at #1 for “swatch kings”, and is in the top 10 for 20 of the terms we track it on.
| Search term | Position | How contested |
|---|---|---|
| swatch kings | #1 | Moderate(56/100) |
| swatch king | #1 | Hard(60/100) |
| king | #1 | Moderate(52/100) |
| color rgb | #1 | Approachable(38/100) |
| variant picker | #1 | Moderate(43/100) |
| swatch | #2 | Moderate(59/100) |
| color | #2 | Moderate(41/100) |
| color swatches | #2 | Moderate(59/100) |
| swatches | #2 | Moderate(53/100) |
| color swatch | #2 | Moderate(59/100) |
| variants | #4 | Brutal(82/100) |
| seo king | #5 | Hard(61/100) |
Its most contested win is “variants” at #4, a term we score 82/100 for difficulty — the apps competing for it hold thousands of reviews between them.
Showing its 12 strongest positions of 25 tracked search terms.
The most-reviewed apps in Product display - Other, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Quinn Shoppable Videos & Reels | 4.9 | 105 | $9/mo | compare |
| Trusted Product Tabs with AI | 5 | 91 | $4.99/mo | compare |
| VIBE Shoppable Instagram Feed | 4.9 | 53 | Free | compare |
| VIM: Variant Image Module | 4.9 | 23 | $10/mo | compare |
| OctoSlide Slider & Carousel | 4.5 | 23 | $7/mo | compare |
| SortWise Collection Sort | 5 | 20 | $9/mo | compare |
| D: Product Tabs | 5 | 15 | $3.99/mo | compare |
Built by StarApps Studio, on the App Store since July 2019.
Color Swatch King: Variants has a free plan, and paid plans start at $5 per month. The free tier is normally capped on volume, so check the limit against what your store does today.
Color Swatch King: Variants publishes 2 plans: Free (free), PAY AS YOU GROW at $5/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
Color Swatch King: Variants holds 5 out of 5 from 2,813 merchant reviews, with 99% of them at 4 or 5 stars. That is a large enough sample to take the rating seriously — only about 2% of apps on the store reach 1,000 reviews.
Color Swatch King: Variants currently ranks #1 for "swatch kings" in Shopify App Store search, based on our daily rank tracking.
The most-reviewed alternatives in Product display - Other are Quinn Shoppable Videos & Reels, Trusted Product Tabs with AI and VIBE Shoppable Instagram Feed. The comparison table above shows each one's rating, review count and entry price.
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