Best Appifyfor Shopify merchantsBest Appifyfor Shopify merchants
Varia helps Shopify merchants create fully customizable products with unlimited options, conditional logic, pricing adjustments, image swatches, an...
From $9/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Bronze | $9/month |
| Silver | $15/month |
| Gold | $20/month |
The top plan is 2.2× the entry plan, a normal spread — the tiers are most likely gated on volume rather than on features.
Measured against the 173 reviewed apps in Product variants, where it currently sits at #344 of 363 listings.
| Varia: Options & Customization | Product variants median | |
|---|---|---|
| Rating | — | 5 |
| Reviews | 0 | 21 |
The most-reviewed apps in Product variants, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Globo Product Options, Variant | 4.9 | 4,782 | $9.90/mo | compare |
| Easify Custom Product Options | 4.9 | 2,909 | $9.99/mo | compare |
| Color Swatch King: Variants | 5 | 2,813 | $5/mo | compare |
| Infinite Options for Products | 4.7 | 2,427 | $12.99/mo | compare |
| OPTIS Product Options, Variant | 4.9 | 2,264 | $9.99/mo | compare |
| GLO Color Swatch Variant Image | 5 | 1,700 | $9.90/mo | compare |
| Zepto Product Personalizer | 4.9 | 1,297 | $9.99/mo | compare |
| Hulk Product Options | 4.8 | 1,143 | $10/mo | compare |
No. Varia: Options & Customization has no free plan; the cheapest paid plan is $9 per month.
Varia: Options & Customization publishes 3 plans: Bronze at $9/month, Silver at $15/month, Gold at $20/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
The most-reviewed alternatives in Product variants are Globo Product Options, Variant, Easify Custom Product Options and Color Swatch King: Variants. The comparison table above shows each one's rating, review count and entry price.
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