Add unlimited custom product options to your Shopify store. Color swatches, date pickers, price add-ons, and more.
Free plan available, paid plans from $3.99/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Free | Free |
| Micro | $3.99/month |
| Smart Options | $7.99/month |
The top plan is 2.0× the entry plan, a normal spread — the tiers are most likely gated on volume rather than on features.
97% of ratings are 4 or 5 stars, and 1 merchant has left a 1-star review.
Across the 34 most recent reviews, the merchants writing them were mostly in United States, Pakistan, United Kingdom. 0% had been running the app for a year or more before reviewing it. The developer replied to 0% of them.
At $3.99/mo to start, SmartOptions Custom Options is priced below the category — the median entry price across 8 apps in this category is $9.99/mo.
Aggregated from 33 reviews with written feedback — we analyse the sentiment behind the ratings, we don't reprint reviews.
From our daily App Store rank tracking and review history — signals a static listing doesn't show.
Measured against the 265 reviewed apps in Product variants, where it currently sits at #87 of 521 listings.
| SmartOptions Custom Options | Product variants median | |
|---|---|---|
| Rating | 4.9 | 5 |
| Reviews | 35 | 12 |
That is 3× the review volume of the typical app in this category — the rating is carrying a lot more evidence than most.
The most-reviewed apps in Product variants, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Globo Product Options, Variant | 4.9 | 4,782 | $9.90/mo | compare |
| Easify Custom Product Options | 4.9 | 2,909 | $9.99/mo | compare |
| Color Swatch King: Variants | 5 | 2,813 | $5/mo | compare |
| Infinite Options for Products | 4.7 | 2,427 | $12.99/mo | compare |
| OPTIS Product Options, Variant | 4.9 | 2,264 | $9.99/mo | compare |
| GLO Color Swatch Variant Image | 5 | 1,700 | $9.90/mo | compare |
| Aris Product Options, Variants | 4.9 | 1,677 | $12/mo | compare |
| Zepto Product Personalizer | 4.9 | 1,320 | $9.99/mo | compare |
SmartOptions Custom Options has a free plan, and paid plans start at $3.99 per month. The free tier is normally capped on volume, so check the limit against what your store does today.
SmartOptions Custom Options publishes 3 plans: Free (free), Micro at $3.99/month, Smart Options at $7.99/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
SmartOptions Custom Options holds 4.9 out of 5 from 35 merchant reviews, with 97% of them at 4 or 5 stars. That is a small sample, so weigh the rating lightly — read the most recent reviews and judge the app on its features and support instead.
The most-reviewed alternatives in Product variants are Globo Product Options, Variant, Easify Custom Product Options and Color Swatch King: Variants. The comparison table above shows each one's rating, review count and entry price.
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