Best Appifyfor Shopify merchantsBest Appifyfor Shopify merchants
Klaviyo is a leading email and sms marketing app for Shopify. Improve your marketing ROI with our templates to deliver personalized email and sms campaigns.
Free plan available, paid plans from $15/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Free | Free |
| SMS | $15/month |
| $20/month |
The tiers sit close together, which usually means they gate features rather than volume.
91% of ratings are 4 or 5 stars, and 206 merchants have left a 1-star review.
Across the 80 most recent reviews, the merchants writing them were mostly in United States, United Kingdom, Canada. 33% had been running the app for a year or more before reviewing it. The developer replied to 86% of them.
At $15/mo to start, Klaviyo: Email Marketing & SMS is priced around the category — the median entry price across 6 apps in this category is $15/mo.
Aggregated from 34 reviews with written feedback — we analyse the sentiment behind the ratings, we don't reprint reviews.
From our daily App Store rank tracking and review history — signals a static listing doesn't show.
Measured against the 21 reviewed apps in Email marketing, where it currently sits at #4 of 21 listings.
| Klaviyo: Email Marketing & SMS | Email marketing median | |
|---|---|---|
| Rating | 4.7 | 4.8 |
| Reviews | 2,993 | 636 |
That is 5× the review volume of the typical app in this category — the rating is carrying a lot more evidence than most.
We track Shopify App Store search results daily. Klaviyo: Email Marketing & SMS currently sits at #1 for “emailing”, and is in the top 10 for 25 of the terms we track it on.
| Search term | Position | How contested |
|---|---|---|
| emailing | #1 | Brutal(89/100) |
| message | #1 | Moderate(57/100) |
| messages | #1 | Moderate(54/100) |
| email marketing | #1 | Hard(79/100) |
| emails | #1 | Brutal(89/100) |
| sms marketing | #1 | Hard(77/100) |
| marketing | #1 | Hard(79/100) |
| messaging | #1 | Brutal(85/100) |
| mailer | #2 | Brutal(84/100) |
| klaviyo reviews | #2 | Moderate(56/100) |
| drip | #2 | Hard(79/100) |
| #2 | Brutal(85/100) |
Its most contested win is “emailing” at #1, a term we score 89/100 for difficulty — the apps competing for it hold thousands of reviews between them.
Showing its 12 strongest positions of 25 tracked search terms.
The most-reviewed apps in Email marketing, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Shopify Flow | 4.7 | 11,978 | — | compare |
| Pop Convert ‑ Pop Ups, Banners | 4.9 | 8,585 | $15/mo | compare |
| SendWILL Popup Email Marketing | 4.9 | 7,484 | — | compare |
| Omnisend Email Marketing & SMS | 4.8 | 2,950 | $16/mo | compare |
| Brevo PushOwl: Email,Push,SMS | 4.8 | 2,026 | $19/mo | compare |
| CWILL(Trustoo) Product Reviews | 4.9 | 1,501 | $11.99/mo | compare |
| REZ Preorder, Back In Stock | 5 | 1,379 | $4.99/mo | compare |
| Mailchimp Email SMS Marketing | 4.8 | 1,345 | $13/mo | compare |
Klaviyo: Email Marketing & SMS has a free plan, and paid plans start at $15 per month. The free tier is normally capped on volume, so check the limit against what your store does today.
Klaviyo: Email Marketing & SMS publishes 3 plans: Free (free), SMS at $15/month, Email at $20/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
Klaviyo: Email Marketing & SMS holds 4.7 out of 5 from 2,993 merchant reviews, with 91% of them at 4 or 5 stars. That is a large enough sample to take the rating seriously — only about 2% of apps on the store reach 1,000 reviews.
Klaviyo: Email Marketing & SMS currently ranks #1 for "emailing" in Shopify App Store search, based on our daily rank tracking.
The most-reviewed alternatives in Email marketing are Shopify Flow, Pop Convert ‑ Pop Ups, Banners and SendWILL Popup Email Marketing. The comparison table above shows each one's rating, review count and entry price.
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