We track 21 email marketing apps on the Shopify App Store. 21 of them have been reviewed at all, between them holding 43,433 merchant reviews. The list below is ranked by review volume, not by star rating.
Worth knowing before you read the list: the median email marketing app has just 636 reviews, and the median rating is 4.8. Nearly every app in this category will show you four-and-a-half stars or better, so the rating is not what separates them — review volume is.
| # | App | Rating | Reviews | Price from |
|---|---|---|---|---|
| 1 | Shopify Flow | 4.7 | 11,978 | — |
| 2 | Pop Convert ‑ Pop Ups, Banners | 4.9 | 8,585 | $15/mo |
| 3 | SendWILL Popup Email Marketing | 4.9 | 7,484 | — |
| 4 | Klaviyo: Email Marketing & SMS | 4.7 | 2,993 | $15/mo |
| 5 | Omnisend Email Marketing & SMS | 4.8 | 2,950 | $16/mo |
| 6 | Brevo PushOwl: Email,Push,SMS | 4.8 | 2,026 | $19/mo |
| 7 | CWILL(Trustoo) Product Reviews | 4.9 | 1,501 | $11.99/mo |
| 8 | REZ Preorder, Back In Stock | 5 | 1,379 | $4.99/mo |
| 9 | Mailchimp Email SMS Marketing | 4.8 | 1,345 | $13/mo |
| 10 | Shopify Forms | 4.5 | 670 | — |
| 11 | Orderly Emails ‑ Templates App | 3.9 | 636 | Free |
| 12 | Wishlist Hero | 4.7 | 372 | $4/mo |
| 13 | TrustShop: Product Reviews | 5 | 339 | $9.90/mo |
| 14 | 1CP: Email Popup & Spin Wheel | 4.9 | 218 | $4.99/mo |
| 15 | Wiz ‑ AI Email Marketing | 5 | 192 | $14.99/mo |
| 16 | Grid & Pixel Email‑SMS‑Popups | 4.7 | 169 | $49/mo |
| 17 | Sendvio: Email Marketing & SMS | 4.8 | 149 | $16/mo |
| 18 | Abandoned Cart Email Marketing | 4.9 | 144 | $12.99/mo |
| 19 | EA • Email Popup & Spin Wheel | 4.6 | 130 | — |
| 20 | Hulk AI Wishlist & Favorites | 4.8 | 125 | $9.90/mo |
| 21 | XFlow Back in Stock Alert | 5 | 48 | $9/mo |
Ratings and review counts come from our own crawl of the Shopify App Store. Nobody pays to appear here or to rank higher.
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