Best Appifyfor Shopify merchantsBest Appifyfor Shopify merchantsThe 25 strongest of the 25 email marketing apps in our index of the Shopify App Store category chart, scored on four things we measure ourselves: how many stores use it, how well those stores rate it, whether it is gaining or losing ground, and what it costs. No editor picks the order, and nobody can pay to move up it.
Five ways to be the right email marketing app. Each award is the highest scorer that fits it, and no app can win twice.
The highest total score in the category: 8,754 reviews at 4.9, and 95.8 out of 100 on adoption against every other email marketing app.
The strongest app here with no paid tier at all — 0 reviews, rated —, and $0 whatever your volume.
No free tier, so the price component holds it down the ranked list — but 192 merchants rate it 5.0, and it starts at $14.99/month.
11,978 reviews — more than anything else Shopify files under email marketing — and still rated 4.7.
Sorted by BestAppify Score. The four bars under each app are its percentile within this category on each component — a 90 on adoption means only a tenth of email marketing apps have more reviews.
Make storewide announcements, capture emails & phone numbers, recover carts, and boost revenue with beautiful popups, smart bars, banners, and gami...
SendWILL: Create SMS or email pop ups with discounts to grow your marketing list, retain exit intent and convert leads, and integrate with other marketing apps.
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Omnisend is the Shopify email marketing app for email, SMS & popups, used by 100K+ brands. Create AI campaigns in ChatGPT or Claude via MCP and sell more.
Boost sales with an automated AI email marketing app, abandoned cart flow, AI email campaigns,15+ languages, 1-click setup, abandoned checkout, pop-up, & more
Get Brevo’s Email Marketing, Web Push Notifications, & SMS Marketing Suite for Shopify- with powerful features like pop ups, newsletters, back in stock, & more!
Maximize sales with Uppush: Abandoned Cart Recovery, Abandoned Checkout Recovery, Browse Abandonment, Back-in-Stock alert... with Web Push & Email Marketing
Sync customers, products, and order data to grow customers with Mailchimp automated emails and SMS, retargeting, and customer win back automations.
Automate back-in-stock alerts with unlimited emails and smart workflows. Recover lost sales, segment customers, and track performance with ease.
Klaviyo is a leading email and sms marketing app for Shopify. Improve your marketing ROI with our templates to deliver personalized email and sms campaigns.
Convert more traffic into high-intent email signups and sales with CRO-ready tactics, smart triggering, 1:1 personalisation, a/b testing to grow revenue
Flow makes it easy to build custom workflows to automate marketing, order fulfillment, inventory management, fraud prevention, and more. Boost prod...
Connect your customer data from Shopify and start building targeted segments based on purchase history, lifetime value, demographics and more. Choo...
ForgeRecover detects why Shopify carts are abandoned and sends a matched recovery email automatically. Reason-based detection included on every plan.
Integrate your Shopify platform with Manago AI and gain a 360-degree perspective on your customers’ activity. Manago AI is a Customer Engagement Pl...
The Dialog Insight app gives you all the tools to make the most of your e-commerce data in hyper-personalized marketing campaigns
EmailOS runs welcome, cart recovery, and browse flows, plus staff alerts on orders. Build segments, templates, and emails in admin. Free plan available.
Boost Shopify sales with Popupsmart. Use advanced A/B testing, exit-intent triggers, and smart targeting to optimize conversions and grow your email / SMS list.
Add a Shopify spin to win popup to capture emails and grow your list. Build spin the wheel and email popups with WooHoo's drag-and-drop editor. Try free.
Integrate your Shopify store data with Keap/Infusionsoft automation.
Build contact form, contact us form, wholesale form, conditional form, custom fields, registration form, custom form builder with file upload & verification
A CRM that will increase your sales in the next month. Improve your interaction with customers at every step of the way: communicate with them, add...
Send post-delivery review invitation emails from your domain. Collect private customer feedback and guide shoppers to Google or Trustpilot reviews.
Grow your marketing list and convert new leads with Shopify’s free customizable email capture tool. Works seamlessly with Shopify Email, automation, and more.
Drip email marketing is made for Shopify stores looking to grow revenue with automated emails, newsletters, abandoned cart flows, popups, and more - in one app.
The BestAppify Score is four measurements, each turned into a percentile against the other email marketing apps and then weighted. It is computed from our own crawl of the App Store — no human ranks these, and no app can pay to move.
What it cannot see: whether the app is any good at the job. Nothing here reads the feature list or installs the app, so treat the score as a shortlist, not a verdict — it tells you which three or four of these 25 are worth an hour of your evening, and no more than that. Apps whose pricing the crawler could not read score below the paid range on price rather than in the middle of it, deliberately: a price you cannot check before installing is a cost too. Momentum is measured over the last 6 days — the run of days on which our coverage of this category has been complete enough for one day's rank to mean the same thing as another's. It is deliberately shorter for categories we finished crawling recently: a rank of 4th out of the 28 apps we had in July is not comparable to 6th out of 436 today, and treating it as though it were would have scored every established app in some categories as falling.
Run a free audit of your store to see what you have installed, which apps overlap, and where you are paying twice for the same job.
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