Best Appifyfor Shopify merchantsBest Appifyfor Shopify merchants
Add unlimited custom options to your Shopify products — text fields, checkboxes, dropdowns, and extra pricing options. Built for Shopify themes.
Free plan available, paid plans from $4.99/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Free | Free |
| Starter | $4.99/month |
| Pro | $9.99/month |
The top plan is 2.0× the entry plan, a normal spread — the tiers are most likely gated on volume rather than on features.
Measured against the 173 reviewed apps in Product variants, where it currently sits at #134 of 363 listings.
| Optfy ‑ Custom Product Options | Product variants median | |
|---|---|---|
| Rating | 5 | 5 |
| Reviews | 4 | 21 |
Review volume is below the category median, so weigh the rating lightly and read the most recent reviews.
We track Shopify App Store search results daily. Optfy ‑ Custom Product Options currently sits at #9 for “custom product options”, and is in the top 10 for 2 of the terms we track it on.
| Search term | Position | How contested |
|---|---|---|
| custom product options | #9 | Hard(66/100) |
| outfy | #9 | Easy(15/100) |
| copyfy | #12 | Approachable(23/100) |
| easify custom product options | #22 | Hard(72/100) |
| product option | #24 | Hard(79/100) |
| product options & customizer | #24 | Hard(76/100) |
Its most contested win is “custom product options” at #9, a term we score 66/100 for difficulty — the apps competing for it hold thousands of reviews between them.
The most-reviewed apps in Product variants, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Globo Product Options, Variant | 4.9 | 4,782 | $9.90/mo | compare |
| Easify Custom Product Options | 4.9 | 2,909 | $9.99/mo | compare |
| Color Swatch King: Variants | 5 | 2,813 | $5/mo | compare |
| Infinite Options for Products | 4.7 | 2,427 | $12.99/mo | compare |
| OPTIS Product Options, Variant | 4.9 | 2,264 | $9.99/mo | compare |
| GLO Color Swatch Variant Image | 5 | 1,700 | $9.90/mo | compare |
| Zepto Product Personalizer | 4.9 | 1,297 | $9.99/mo | compare |
| Hulk Product Options | 4.8 | 1,143 | $10/mo | compare |
Optfy ‑ Custom Product Options has a free plan, and paid plans start at $4.99 per month. The free tier is normally capped on volume, so check the limit against what your store does today.
Optfy ‑ Custom Product Options publishes 3 plans: Free (free), Starter at $4.99/month, Pro at $9.99/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
Optfy ‑ Custom Product Options holds 5 out of 5 from 4 merchant reviews. That is a small sample, so weigh the rating lightly — read the most recent reviews and judge the app on its features and support instead.
Optfy ‑ Custom Product Options currently ranks #9 for "custom product options" in Shopify App Store search, based on our daily rank tracking.
The most-reviewed alternatives in Product variants are Globo Product Options, Variant, Easify Custom Product Options and Color Swatch King: Variants. The comparison table above shows each one's rating, review count and entry price.
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