Celebrate birthdays with personalised emails and discount codes. Collect birth dates, build loyalty, and drive repeat sales with Happy Birthday Email.
From $10/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Base | $10/month |
| Growth | $20/month |
| Unlimited | $40/month |
The top plan is 4.0× the entry plan, a normal spread — the tiers are most likely gated on volume rather than on features.
99% of ratings are 4 or 5 stars, and 1 merchant has left a 1-star review.
Across the 70 most recent reviews, the merchants writing them were mostly in United States, United Kingdom, Germany. 24% had been running the app for a year or more before reviewing it. The developer replied to 100% of them.
Aggregated from 70 reviews with written feedback — we analyse the sentiment behind the ratings, we don't reprint reviews.
From our daily App Store rank tracking and review history — signals a static listing doesn't show.
We track Shopify App Store search results daily. Happy Birthday Email by UW currently sits at #2 for “birthday”.
| Search term | Position | How contested |
|---|---|---|
| birthday | #2 | Hard(61/100) |
| hoppy | #19 | Moderate(42/100) |
| myworks | #22 | Easy(12/100) |
| giveaway | #23 | Easy(12/100) |
Its most contested win is “birthday” at #2, a term we score 61/100 for difficulty — the apps competing for it hold thousands of reviews between them.
No. Happy Birthday Email by UW has no free plan; the cheapest paid plan is $10 per month.
Happy Birthday Email by UW publishes 3 plans: Base at $10/month, Growth at $20/month, Unlimited at $40/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
Happy Birthday Email by UW holds 5 out of 5 from 119 merchant reviews, with 99% of them at 4 or 5 stars. That is enough volume for the rating to mean something; roughly 14% of apps on the store reach 100 reviews.
Happy Birthday Email by UW currently ranks #2 for "birthday" in Shopify App Store search, based on our daily rank tracking.
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