Create unlimited product options with AI, file uploads, image swatches, custom fields, price add-ons, bundles, conditional logic, and cart editing.
Free plan available, paid plans from $6.99/month. Prices are the published USD list prices on the Shopify App Store and exclude usage charges.
| Plan | Price |
|---|---|
| Free | Free |
| Growth | $6.99/month |
| Scale | $9.99/month |
The tiers sit close together, which usually means they gate features rather than volume.
Measured against the 173 reviewed apps in Product variants, where it currently sits at #112 of 363 listings.
| Primy: Custom Product Options | Product variants median | |
|---|---|---|
| Rating | 5 | 5 |
| Reviews | 9 | 21 |
Review volume is below the category median, so weigh the rating lightly and read the most recent reviews.
We track Shopify App Store search results daily. Primy: Custom Product Options currently sits at #2 for “option produit”, and is in the top 10 for 4 of the terms we track it on.
| Search term | Position | How contested |
|---|---|---|
| option produit | #2 | Hard(63/100) |
| live product options | #2 | Hard(72/100) |
| custom product options | #6 | Hard(66/100) |
| easify custom product options | #10 | Hard(72/100) |
| files | #16 | Moderate(40/100) |
| upload | #16 | Moderate(40/100) |
| file upload | #16 | Moderate(40/100) |
| product options and customizer | #16 | Hard(74/100) |
| uploadly | #17 | Moderate(40/100) |
| product options & customizer | #18 | Hard(76/100) |
| file | #21 | Moderate(41/100) |
| image upload | #21 | Approachable(38/100) |
Its most contested win is “live product options” at #2, a term we score 72/100 for difficulty — the apps competing for it hold thousands of reviews between them.
Showing its 12 strongest positions of 13 tracked search terms.
The most-reviewed apps in Product variants, with their current rating and entry price.
| App | Rating | Reviews | Price from | Compare |
|---|---|---|---|---|
| Globo Product Options, Variant | 4.9 | 4,782 | $9.90/mo | compare |
| Easify Custom Product Options | 4.9 | 2,909 | $9.99/mo | compare |
| Color Swatch King: Variants | 5 | 2,813 | $5/mo | compare |
| Infinite Options for Products | 4.7 | 2,427 | $12.99/mo | compare |
| OPTIS Product Options, Variant | 4.9 | 2,264 | $9.99/mo | compare |
| GLO Color Swatch Variant Image | 5 | 1,700 | $9.90/mo | compare |
| Zepto Product Personalizer | 4.9 | 1,297 | $9.99/mo | compare |
| Hulk Product Options | 4.8 | 1,143 | $10/mo | compare |
Primy: Custom Product Options has a free plan, and paid plans start at $6.99 per month. The free tier is normally capped on volume, so check the limit against what your store does today.
Primy: Custom Product Options publishes 3 plans: Free (free), Growth at $6.99/month, Scale at $9.99/month. These are list prices from the Shopify App Store and exclude any usage-based charges.
Primy: Custom Product Options holds 5 out of 5 from 9 merchant reviews. That is a small sample, so weigh the rating lightly — read the most recent reviews and judge the app on its features and support instead.
Primy: Custom Product Options currently ranks #2 for "option produit" in Shopify App Store search, based on our daily rank tracking.
The most-reviewed alternatives in Product variants are Globo Product Options, Variant, Easify Custom Product Options and Color Swatch King: Variants. The comparison table above shows each one's rating, review count and entry price.
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